Andrew Mendez-Spera founded Tipsy Social in 2016 and serves as CEO. He lends his unique passion for strategic marketing to businesses throughout the Hudson Valley and beyond; helping them grow by teaching them new ways to better serve their customers.
Andrew has over 10 years of experience working with varying entities on connecting with their audience. Beginning his career working at non-profits developing programs to influence community behavior change, Andrew carries over that value-first mindset to his small business and corporate clients.
Andrew’s approach to marketing focuses on the impact business decisions make on the relationships they have with their customers. He believes the key to success is rooted in maintaining genuine connections with customers through honest communication, transparent business practices, and a consistent willingness to evolve over time.
Andrew graduated from the University at Albany in 2013 with a B.A. in Sociology and summa cum laude from Southern New Hampshire University in 2017 with an M.S. in Marketing. In 2020, Andrew was honored as a Forty Under 40 Mover & Shaker by the Dutchess County Regional Chamber of Commerce.
University at Albany
Bachelor of Arts – Sociology, 2013
Southern New Hampshire University
Master of Science – Marketing, summa cum laude, 2017
Advanced Certified User, SharpSpring
Google Analytics Individual Certification, Google
Frictionless Selling Certified, HubSpot
American Marketing Association
Academy of Interactive & Visual Arts
Dutchess County Regional Chamber of Commerce
2020 Forty Under 40, Dutchess County Regional Chamber of Commerce