We’re excited to celebrate Small Business Month (#smallbusinessmonth) during the month of May and National Small Business Week (#nationalsmallbusinessweek) May 5-11, 2019 at Tipsy Social! As the Hudson Valley’s small business marketing specialists, you can imagine our excitement. An entire month dedicated to celebrating the greatest places that are making an impact in our area. We’ve polled the Tipsy Marketers and here are some great places you need to visit.
Understanding your consumers is one of the most important aspects of owning a business and being a marketer. You sort of have to be a mind reader. You’re constantly thinking about a customer’s thought process and ways those thoughts can help direct your advertising and make sales. There is a science to sales and we’re here to let you in the loop.
It isn’t hard to imagine that the social media landscape is shifting. It seems like just yesterday we were hearing about the newest app, SnapChat, and finding cool new ways to use it. Well, the company that turned down an offer from Facebook is 2013 is now publicly trading at a value of $28 billion. A
Viral Marketing is exactly how it sounds, using the power of social media to advance a campaign through content that easily makes it across the internet. You’re not human if you haven’t caught yourself sharing a funny video, cool “how-to,” or a sad post that touches your heart. When you do this, you’re actually helping
It’s easy to make a case for the importance of social media. I mean, have you seen the statistics lately? We won’t get scientific but we will highlight that at the end of 2016, 2.8 billion people were using social media with 83% of all Americans having a social media account. So why is this important to know? It’s
I’ve choreographed cheerleading competition routines for the past ten years. I’ve worked with teams from across the country and all different levels. However, no matter the skill level, division, or potential, one thing has always remained true. I use what each team provides to their advantage. Each team has the potential to win but what
Blogging has become one of the most influential ways for businesses to gain inbound leads and to receive some serious press. Blogging has taken to marketers, like flies take to ?, with 60% saying that blog content creation is on their top marketing to-do list. According to HubSpot, companies that publish 16+ posts per month
Yelp is one of the most, if not the most, popular social applications for sharing reviews on businesses. The application boasts a ton of features and with more than 127 million reviews made since 2005, you can bet if you’re a business you have a profile. Yelp can be used on both mobile and website
Email is one the most valuable tools in a marketer’s toolbox and the statistics prove it. With email accounts forecasted to reach 2.9 billion by 2019, one can infer that the easiest way to reach the masses is to create successful email marketing campaigns. So how does a business create a “successful” email campaign and
Let’s face it, if you haven’t jumped on the Social Media bandwagon by now, you’re probably stubborn and purposely avoiding it. With 1/3 of the world being on social media and nearly 3 out of every 4 adult internet users being on Facebook, you’re either one of the few still holding out or live under