I want you to close your eyes and think about a bad experience you had with a business. Then, I challenge you to think about WHY the experience was so bad. Was it because the salesperson was rude to you? Maybe it was because you were dissatisfied with the product. If you had a bad experience with a company, it is likely because their customer service was lacking. Customer service is one of the most important components of any business.
Mission statements may be a term that you’ve heard in relation to your favorite big-name brands but have never thought about twice. Often, mission statements can be found as unimportant and are frequently confused with vision statements.
A digital marketing audit is a customized set of reports that look at how an organization is leveraging digital resources – like social media, email marketing, paid advertising, etc. – to effectively meet strategic goals. Audits are customized by industry, application, organization size, area of expertise, and more.
Over 400 million people worldwide pay for a music subscription service like Spotify or Apple Music, and major brands are taking notice. Where there’s an audience, there’s a way, and these brands have found a way to use Spotify playlists to reach new customers and accomplish their marketing goals.
Working with a marketing consultant means you’re at the point in your endeavor where you’re ready to invest in the future. It’s a really exciting time. Chances are, you’ve already spent time preparing for this new business relationship by getting referrals, doing some research, and interviewing candidates…
How do you meet the high demand for personalized communications? The answer is in understanding the power of dynamic content and how it makes static content marketing obsolete.
From a super young age, I almost instinctively knew that a business could take something that they either get cheap, or make cheap, and sell it to other people for more money.
So, you finally launched your dream brand and love your new logo and brand design. How are you going to convey your story to your customers, so they have the experience with your brand that you are hoping for? It all starts with strategy and brand consistency.
We just woke up from our food coma and realized December is here. Read our content calendar to get your social presence in the Holiday spirit. Use these December social media holidays to keep your posts fresh and your followers jovial.
Fall is in full effect and we love it. The leaves have changed and so should your content. Use these November social media holidays to keep your posts fresh and your followers thankful. Don’t forget to use the dedicated hashtags (#) to get the greatest reach.