Looking to gain more brand exposure, but don’t have $1,000,000 to throw at Kylie Jenner for a single Instagram post? Don’t worry, you can still run an influencer campaign, just on a smaller scale. If you’re a small business, utilizing micro-influencers will most likely be more in sync with your goals and budget.
If you know you should be on social media but aren’t sure where to start, how to grow your audience, or what the social media basics are, you certainly aren’t alone. With so many platforms and constant changes, it can feel hard to keep up. Even so, social media is an important part of any digital marketing strategy since it gives brands lots of opportunities to engage with customers.
You’ve heard it since you were a child, “It’s not about what’s on the outside, it’s about what’s on the inside.” Though this uplifting wisdom is very relevant, it is not the case when it comes to Instagram aesthetic. Instagram is one of the many social media platforms where what you look like really does count.
Today on Tipsy Social, we are sharing a few Instagram content ideas that you can use time and time again on your feed to connect with your fans and create new ones.
It isn’t hard to imagine that the social media landscape is shifting. It seems like just yesterday we were hearing about the newest app, SnapChat, and finding cool new ways to use it. Well, the company that turned down an offer from Facebook is 2013 is now publicly trading at a value of $28 billion. A
Viral Marketing is exactly how it sounds, using the power of social media to advance a campaign through content that easily makes it across the internet. You’re not human if you haven’t caught yourself sharing a funny video, cool “how-to,” or a sad post that touches your heart. When you do this, you’re actually helping
It’s easy to make a case for the importance of social media. I mean, have you seen the statistics lately? We won’t get scientific but we will highlight that at the end of 2016, 2.8 billion people were using social media with 83% of all Americans having a social media account. So why is this important to know? It’s
This week, my dog Callie cut her paw pad while hiking on a rocky desert trail. Three miles into a six-mile hike, I noticed her favoring her right front paw but I couldn’t find any reason for it. We finished the hike, but once we got home she began licking her paw and limping. Her
Let’s face it, if you haven’t jumped on the Social Media bandwagon by now, you’re probably stubborn and purposely avoiding it. With 1/3 of the world being on social media and nearly 3 out of every 4 adult internet users being on Facebook, you’re either one of the few still holding out or live under
Social Media can be a lot for a small business to take on. It’s time consuming, another “To-Do” on the endless list of tasks, and just as you think you’ve got a handle on how it all works, it changes. Unless you can have a dedicated individual (or team) that works solely on your social