Attractive & Effective Graphic Design

Hudson Valley Graphic Design Services

Our Graphic & Print Design is a must-have for every business. True graphic design brings your media elements to life and draws the attention of your customers. When you choose to get with Tipsy for your graphic design needs, it ensures that your pieces will capture the essence, personality, and voice of your brand while also engaging your customers.

  • ­Design that attracts your audience.
  • ­Visually appealing and goal oriented designs that make a difference.
  • ­Enhance your brand imagery, personality, value, and awareness through expertly crafted design.

We don’t just deliver great looking pieces but work with you to ensure that those items do exactly what you were hoping for. Whether you’re attracting audiences to an event, promoting your product offering with a custom menu, or growing brand awareness through decals and business cards, partnering with us ensures you succeed.

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Our Graphic Design Process

Our comprehensive graphic design process ensures your pieces are attractive and effective.

Exploration

The first, and most critical, step in the graphic design process is the exploration of our partner’s needs and wants, and diving into what benefit their desired items provide to their audience. We look beneath the surface to find a purpose for the piece and then explore how it will translate and create action from the viewer. We explore the messaging, the business’s ecosystem or market, and then brainstorm concepts and ideas that can be incorporated into a design to differentiate the media pieces while still being effective. Explore Graphic Design

Sketches

After we’ve worked with our Partner to determine the message, the purpose, and the process, we begin the creative process by rough sketching the design. This includes the format, layout, and size of the design. Rough sketching allows us to engage our right-brain functions and drives visual creativity. Rough sketching also allows us to keep Partners in the loop on their design and our direction without having to wait for polished and digitized versions. Graphic Design Sketches

Digitization

Once our Partner approves the direction of a given sketch, we begin building the design digitally. This is where the magic happens as we use industry-leading design software to put together the design and test different typography, colors, formats, and more. We’ll create several variations of the design so, when presented, our Partners have multiple elements to weigh that can drive the final design direction. Graphic Design Digitization

Final Graphic

In the digitization phase, we present our work to the Partner and develop a final direction, which leads us to the final presentation. After refining and finalizing our work, we deliver the media in print & display-ready versions, as well as, deliver all source files used in the digitization process. This allows Partners to make edits to the designs in the future, as well as, to build upon them if necessary. Final Design