Just 3 weeks ago I wrote a blog post about Using Micro-Influencers for Small Business and explained how to find and work with the right micro-influencer for your brand. I thought I was giving our readers an innovative, ahead of the curve, way to market their business. Fast forward to now, Daily Carnage, a daily marketing industry email, sends me an email saying to forget micro-influencers. It’s all about nano-influencers.
So you’ve mastered the art of lighting, angles, and dimensions to capture the perfect picture, but you’re noticing you’re not getting a lot of likes, comments, or profile views? Unfortunately, you’ve only won half the battle. For businesses, influencers, and entrepreneurs, you’ve got to understand how users interact on the platform and what features you can use to help you boost Instagram engagement.
If you know you should be on social media but aren’t sure where to start, how to grow your audience, or what the social media basics are, you certainly aren’t alone. With so many platforms and constant changes, it can feel hard to keep up. Even so, social media is an important part of any digital marketing strategy since it gives brands lots of opportunities to engage with customers.
You’ve heard it since you were a child, “It’s not about what’s on the outside, it’s about what’s on the inside.” Though this uplifting wisdom is very relevant, it is not the case when it comes to Instagram aesthetic. Instagram is one of the many social media platforms where what you look like really does count.
Each speaker at the conference deconstructed proven tactics, which could be easily applied regardless of business size, niche, or focus. Their recommendations are GOLD! I’ve outlined them below for your reading pleasure. In case you don’t read any further (which you totally should), here’s the most important theme that carried throughout the day: There’s always
Today on Tipsy Social, we are sharing a few Instagram content ideas that you can use time and time again on your feed to connect with your fans and create new ones.
Reviews are exceptionally helpful, but they create a possibility you probably dread: Getting negative reviews.
It isn’t hard to imagine that the social media landscape is shifting. It seems like just yesterday we were hearing about the newest app, SnapChat, and finding cool new ways to use it. Well, the company that turned down an offer from Facebook is 2013 is now publicly trading at a value of $28 billion. A
Viral Marketing is exactly how it sounds, using the power of social media to advance a campaign through content that easily makes it across the internet. You’re not human if you haven’t caught yourself sharing a funny video, cool “how-to,” or a sad post that touches your heart. When you do this, you’re actually helping
It’s easy to make a case for the importance of social media. I mean, have you seen the statistics lately? We won’t get scientific but we will highlight that at the end of 2016, 2.8 billion people were using social media with 83% of all Americans having a social media account. So why is this important to know? It’s
